About Curly, The Dairy Queen Official Custom Mascot
Curly Cone is the custom mascot for the famous retailer Dairy Queen brand. The Curly Cone mascot costume is mainly used to draw attention outside the restaurant which helps to bring in a crowd. This is a very effective way to use a mascot costume if you are a retail owner. Besides this, the Curly Cone mascot also has a busy schedule attending events, goodwill appearances, and community initiatives.
With over 6,600 Dairy Queen restaurants worldwide, the Curly Cone character is a popular brand ambassador for Dairy Queen owners. We have had the pleasure of working with Dairy Queen to create several characters and ship them across Canada and the United States.
Dairy Queen’s story began in 1938 with soft-serve ice cream, invented by the McCullough family. Their creation was a hit, selling thousands in just a few hours. Partnering with Sherb Noble, they opened the first Dairy Queen in Joliet, Illinois in 1940.
The chain boomed using franchises, reaching 100 locations by 1947. They expanded their menu beyond cones and sundaes, introducing favorites like the Dilly Bar and banana split. In 1953, Dairy Queen crossed the border to Canada, and by the 1960s, they were a national American icon with radio and TV ads. Today, Dairy Queen offers a mix of treats and eats, becoming a global fast-food favorite.
